From the present brand name called the candle company cambridge, from this brand name I think it is not attractive enough. So after I interviewed with the owner about the logo, she told me before she uses this logo (She riding the bicycles with her dog in the basket) she used the chandelier as a brand logo before. But after she changes everything changes in the better way too.
So I come up with the idea of using Joella as a brand name. Due to this brand starts with her passion and her idea. And her name is quite fit with the candle brand too.
After final crit, I got the feedback from everyone is my logo is too much cartoon. Actually, I also thought like that before present it. So I decide to change into the simple way. I will look for the font for the logo.